The permit has been "in review" for three weeks.
Nobody called the building department, so the crew got pushed and the homeowner started calling you.
WITH ON TOPThe permit gets issued and the job stays on schedule.
Roofing operations partner
Sold isn't paid.
We run production on your jobs from signed contract to final check: permits, HOA approvals, material orders, supplements, depreciation, COC, mortgage checks and collections. We work inside your CRM, and every homeowner hears from your company, not from us.
Your job
4 OF 5
- Contract signedDone
- Ready to buildDone
- Roof builtDone
- Getting paidIn progress
- Paid in fullNext
Owner: On TopNext follow up: scheduled
Every job has a stage, an owner and a next follow up date.
Where the money goes
Most of it is lost after the sale.
You know these jobs. They're on your board right now, sitting in a stage nobody owns.
The supplement went in and nobody followed up.
Carriers don't chase you. A supplement with no follow up is margin you already earned and never collected.
WITH ON TOPEvery supplement gets an answer.
The roof is done and the depreciation was never requested.
The COC is sitting unsigned in someone's inbox, so the last check never gets released.
WITH ON TOPThe final check gets collected.
The check is on the homeowner's kitchen counter.
It's made out to them and their lender, and they have no idea what the loss draft department needs.
WITH ON TOPThe check clears and the money reaches you.
What we handle
Every stage from signed to paid.
From signed contract to final payment, we handle the office work on every job, retail and insurance. You keep selling and building, and a job stays open on our board until the final payment is received and reconciled.
- Contract review and funds confirmation
- Homeowner communication
- Permits and HOA approvals
- Production coordination
- Insurance supplements
- COC and recoverable depreciation
- Mortgage checks
- Collections
- Warranty registration and reviews
- English and Spanish communication
More ways we help
CRM setup and optimization
We rebuild your CRM so your company can run more jobs without adding office staff.
Learn moreLaunching a roofing company
We set up your SOPs, office paperwork and CRM before your first job.
Learn moreSupport for sales reps
You sell the roof, and we handle the follow up on your jobs after the contract is signed.
Learn more
Why contractors switch
You don't need another VA. You need an operations partner.
Most roofing back office services sell you hours or a seat. You still train the person, manage the person and check their work. We take ownership of the job itself, and it stays ours until the money is in.
What you're paying for
Typical VA serviceAn hourly assistant or a full time seat, whether your board is full or slow.
On TopA flat monthly plan. You're paying for jobs moving to paid, not for someone's time on a clock.
Who trains and manages them
Typical VA serviceYou do. You teach them your CRM, your stages and what an adjuster email should say.
On TopA team led by an operator who ran production at 60 to 70 installs a week, working from written SOPs. You set the rules once. We run them.
Where their job ends
Typical VA serviceCalls, scheduling and claim paperwork. COC, HOA approvals and depreciation usually aren't on the list.
On TopCOC, recoverable depreciation, mortgage checks and final collections are the core of what we do, because that's where the money is.
Whose name the homeowner sees
Typical VA serviceRarely addressed.
On TopYours. Every email, call and text goes out as your office. Your customer never knows we exist.
When a job counts as done
Typical VA serviceWhen the task is checked off.
On TopWhen the final payment is received and reconciled. Not a day before.
Your systems
Typical VA serviceThey work inside whatever you already have, however it's set up.
On TopWe set up and tighten your CRM so your company can run more jobs without adding office staff.
Free assessment
Find out where your jobs are leaking.
The Production Score walks through how your jobs move from contract to final payment and shows you which phase is costing you the most, retail or insurance.
15Questions
3Minutes
5Phases scored
No cost. No sales call required to see your results.
Sample score18 / 30
Typical pattern: strong at building roofs, weak at getting paid for them.
Who we are
Read our story
Built by people who've lived it.
Our founder, Marlene Segura, scaled a roofing company from 1 branch to 8. She saw exactly where roofers lose jobs, time and money in the office, and built On Top to fix it.
Small book
on purpose
on purpose
You won't be account number 112.
We keep our client list small so the people who built this stay on your jobs. You'll know who is working your board by name.
MS
Marlene Segura
Founder · Operations
"I'm a fixer. No situation is too big that I can't handle."
Marlene has more than ten years in roofing, much of it spent walking into companies that had good crews and no office behind them. She ran the entire operations side of the business at 60 to 70 installs a week, from permits and scheduling to supplements, collections and accounts receivable.
Before On Top
1 to 8Branches scaled
60 to 70Installs per week
$1.75MWeekly volume
How it works
Simple to start. Built to run.
Most contractors are fully handed off within the first week. Here's what that looks like.
1Start
Score it or call us
Take the Production Score or book 20 minutes. We look at your volume, your board and where jobs are stalling.
2Proposal
Pick your plan
We send you a proposal based on your job volume and where your jobs are stalling, and you pick the plan that fits. You work directly with us, owner to owner.
3Onboarding
We get set up
We onboard inside your CRM and learn how your company runs. There is no new software for your team to learn and nothing to migrate.
4Week one
We start moving your jobs
By the end of week one we're fully set up, working your jobs and moving them forward.
Pricing
One price. Out in the open.
No hourly billing and no seats to fill. Pick the plan that fits how many jobs you have in production.
Starter
$1,595/ month
For contractors running a steady handful of jobs who want the office work off their plate before the next storm season.
Talk to UsFull Deck
$2,450/ month
For contractors with a full board who are losing money in closeout: COC, depreciation, mortgage checks and final balances.
Talk to UsCustom
Let's talk
Higher volume or multiple branches
Scoped to your operation
For storm volume, multiple markets, or a scope that goes beyond the standard plans. We build the plan around how you actually run.
Book a Call
Ready when you are
Every job you sell should end in a deposit.
Start with your Production Score, or book 20 minutes and we'll walk through your board and show you exactly what we'd take off your plate.